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Google Ads

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User Experience Design Agency

Online Advertising Platform Developed by Google

Google Ads is an online advertising platform developed by Google. It allows businesses and advertisers to display their ads on Google’s search engine results pages (SERPs), YouTube, partner websites, and various other Google platforms.

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    Search Advertising: With Google Ads, you can create text-based ads that appear alongside Google search results when users search for specific keywords or phrases. These ads are targeted based on user search intent and can drive traffic to your website or landing page.

    Display Advertising: Google Ads provides a network of websites and apps where you can display image, video, or rich media ads. These ads can be targeted based on various criteria, such as demographics, interests, and browsing behavior, to reach specific audiences.

    Video Advertising: Through Google Ads, you can run video ads on YouTube and the Google Display Network. Video ads can be skippable or non-skippable and offer a powerful way to engage users with visual content.

    App Advertising: Google Ads allows you to promote your mobile apps across Google Search, YouTube, Google Play, and various app-related websites. You can drive app installations, in-app actions, or increase app engagement with specific targeting options.

    Shopping Advertising: For e-commerce businesses, Google Ads provides Shopping campaigns that allow you to promote your products directly in Google search results. These ads display product images, prices, and other relevant details to attract potential customers.

    Remarketing: Google Ads offers remarketing features that enable you to show ads to people who have previously visited your website or interacted with your mobile app. This helps you re-engage with potential customers and increase conversions.

    Local Advertising: If you have a physical business location, Google Ads lets you create location-based campaigns to target users in specific geographic areas. This is useful for driving foot traffic to your store or generating local leads.

    Automated Bidding and Optimization: Google Ads utilizes machine learning algorithms to optimize your ad campaigns automatically. You can set specific goals such as maximizing conversions, increasing website traffic, or achieving a target return on ad spend (ROAS).

    Ad Performance Tracking: Google Ads provides detailed analytics and reporting tools to track the performance of your ads. You can measure metrics like impressions, clicks, conversions, and cost per conversion to assess the effectiveness of your campaigns.

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    UX Services

    User Experience Strategy

    Digging Deep to Find the Road Map

    Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries.
    Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries.
    Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries.
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    Product Prototyping

    Make, Learn, Repeat as Necessary

    Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries.
    Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries.
    Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries.
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    When Success Matters!

    To use Google Ads, you need to create an account, set up campaigns, define your targeting criteria, create ad creatives, set budgets and bids, and continuously monitor and optimize your campaigns to achieve your advertising goals.
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    Industry Specific Software Solutions to Redesign Your Business

    Delivering successful digital products and platforms for diverse use cases across key industries

    Industries We Cover

    • Retail and Ecommerce
    • Sports and Fitness
    • Media, Publishing & Entertainment
    • Food and Beverage
    • Education and Training
    • Healthcare
    • Automotive
    • Banking & Financial Services
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